Responsible to manage all search engine optimization activities.
Managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
Role & responsibilities
- On-Page Optimization: Conduct detailed analysis of all on-page attributes and provide recommendations based on SEO best practices for optimization.
- Off-page: Creating backlinks and conduct in-depth link analysis by evaluating multiple link data points and properties.
- Content Optimization: Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Categorize the links as positive or negative impact links and create action plans around link building or removal.
- SEO analytics: Conduct data analysis on SEO and derive actionable insights to enable continuous optimization.
- Create and represent SEO data in different reports and dashboards and provide SEO insights
- Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments.
- Develop strategies required to provide the keyword to page mapping
- Conducting competitor research for keyword gaps, content gaps, and other SEO opportunities.
- Social Media Marketing: Create/Update and Design Fan pages & profile on Facebook, Twitter, LinkedIn &Instagram for great user experience and Brand Awareness.
Qualification and Experience
Graduate or Post graduates with 3-7Yrs of experience into SEO activities
Experience and understanding of Web Designing (WordPress CMS), Basic Knowledge of Chrome Developer Tool, FTP, Web Analytics, Google Analytics, Google AdWords, Facebook Adverts, LinkedIn Ads, Twitter Ads, Google Analytics and other tools
Knowledge of SEO Browser Extensions, Backlink Tracker Tools, Ahrefs, Similar Web, SEMrush.
Location – Sultanpur, near to Chhatarpur
Salary – 4-7 Lacs(Open for deserving candidates)
The client is a Consumer Durable company which manufactures home appliances with Spain origin. The job location is for corporate office based at Sultanpur near to Chhatarpur